Tell Stories That Connect and Inspire
Narrative Coaching for Leaders & Teams
Develop Your Storytelling Superpower
Many leaders struggle to communicate in ways that inspire and connect with others. The pressure to ‘get it right’ and project strength can cause them to come across as inaccessible, controlled and inauthentic. And yet, the stories that move people require that we be relatable, genuine and clear.
I help individuals and teams align who they truly are with how they show up in the world. Through our work together, they “find their voice,” striking a comfortable balance of openness and professionalism. I also guide them on how to find and tell their most compelling human stories.
“I discovered the core of who I am thanks to working with Cheryl. With the help of Cheryl's compassion and dedication, I was able to delve into emotions and details that allowed my story to unfold in ways I could never have imagined. Thanks to our work together, I have found my voice, and for that I am forever grateful.”
-Dashaan Jennings
Founder, Str8t Up Employment
Strong, Consistent Storytelling from Leaders and Employees Drives Growth
70% of consumers report feeling more connected when a brand’s CEO is active on social.
72% report feeling more connected when employees share information about a brand online. Even when only 3% of employees post regularly, companies drive 20% more leads.
49% faster profit growth when consumers feel connected.
75% higher customer loyalty when consumers feel connected.
Sources: Sprout Social & LinkedIn
WHAT GREATER IMPACT WOULD YOU HAVE IF YOU COULD MOVE AND ENGAGE OTHERS MORE DEEPLY?
The Process
How It Works
I start by asking people I work with probing questions (the documentary filmmaker in me) to uncover the experiences and influences that have shaped them. These become their “storytelling pillars.”
We then work together to turn those “pillars” into stories their audience will find most relatable, given the client’s goals and the platform: LinkedIn posts and videos, internal messaging, board presentations, keynotes, articles or other forms of communication.
How It Feels
People find this kind of storywork surprisingly revelatory, empowering and inspiring.
What’s most meaningful is the shift people often feel from within. The freedom that comes from letting our true selves shine through in everything we do, and the fullness of navigating our interactions with heart and authenticity. And oh, yes, of course, greater ease and success in telling stories that move and engage others.
I tailor each engagement to a client’s goals, from one-on-one sessions with executives to immersive team workshops. My work blends storytelling craft and deep listening to unlock stories and ways to express them that are genuine, clear and human.
Who It’s For
Narrative coaching is for leaders, founders, and teams who want to inspire connection, trust and action through the stories they tell. It’s especially powerful if you’re:
Defining your leadership voice, vision and authority
Shaping a company story or cultural narrative
Seeking to build alignment and trust within your team
Want to communicate with more confidence and heart
Keen to become a thought leader on social media
“Working with Cheryl as a story coach has transformed my speech writing. She is brilliant at seeing the narrative arc, cutting away the material that doesn’t add anything and suggesting ways to add heart to create a visceral connection with the audience. She begins by asking smart questions and understands what I’m trying to say better than I do, which yields powerful results.”
-Dana Cowin
Founder, Progressive Hedonist
Let’s Work Together
Bring heart and humanity to how you communicate to connect with, inspire and engage others.
